Posted by hyejeechoi
This is an example of sustainable design from a big corporation.
Posted on February 27, 2011, in Manifesto, Rhetoric. Bookmark the permalink. 1 Comment.
that’s very cool, of course the motivation is: “we are green, so buy from us because this way you already contributing for the environment” but it is still a cool solution (especially the way they are marketing it… makes me think how much paper they wasted in many prototypes in order to decide to not use any of it at all 🙂
I bought a pair of sneakers which came in a box that already had handles on it. I thought it was a good solution since it made it more useful (eliminating the need for the shopping bag). Plus it had a kind of “drawer”like design, instead of a lid, so it was good to keep stationary. I see if I can find a picture of it online and post it
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