Author Archives: sarahpeth

Remains of a story


This is the cover of a german magazine, comparable to the Time Magazine.


1. New York once has been the proudest city of the world: big, strong, intangible

2. Then came 9/11

3. Ten years later the question comes up: Where to put the wreckage?

Her is the link to the article where (can/`t read about it) but see images of how the wreckage has bee stored and categorized so far.


Soldiers for Nadav

This is the exhibition that was on in the Saachi Gallery in 2009. Unfortunately I forgot the name of the artist. He or she drew an image of every soldier that died in the Afganistan war and arranged it according to date. The images have the size of postcards and beside the name, age and city of birth there is written  a small caption about the soldier. The colour of the cards refers to the skin colour of the soldiers.

Maybe someone saw the exhibition as well and knows the name of the artist.

Alphabetized Bible

…well I guess someone did the Bible already.

Mouth meets text – Lost in interpretation

I am very interested in the subject of phonetic transcription.

I would like to explore the “gap” between the written and the spoken word, and question myself how the written word meets the requirements of the spoken word. After last weeks peer group meeting I researched into the field of written/spoken language. My research led me to the very broad area of phonetic transcriptions. I found out that I am particularly interested in the subarea of applied phonetics – experimental phonetics, which is displayed in the IPA:

The International Phonetic Alphabet is an alphabetic system of phonetic notation based primarily on the Latin alphabet. It was devised by the International Phonetic Association as a standardized representation of the sounds of spoken language. The IPA is used by foreign language students and teachers, linguists, speech pathologists and therapists, singers, actors, lexicographers, artificial language enthusiasts and translators.

It is designed to represent only those qualities of speech that are distinctive in spoken language: phonemes, intonation, and the separation of words and syllables. To represent additional qualities of speech such as tooth gnashing, lisping, and sounds made with a cleft palate, an extended set of symbols called the Extensions to the IPA may be used.

For my investigations I am using the poem “The Panther” in which I first came across phonetic transcriptions during my various dissections for Unit 1. This time I will (maybe) concentrate on metaphors or single words only.

Elective A “Printing methods” generated a second filed of interest, which are misprints. With misprints I mean prints that are slightly out of focus and/ or reveal the “concept” of the composition. For example by showing “gaps” between layers and thereby creating new perspectives.

I would like to combine these two fields of interests as one is more theoretical and the other is more practical.

By carrying out a series of practical experiments I am aiming to visualize the discrepancy between the english written word and the word written in phonetic letters. So to say my own graphical interpretation for the gap.

To be aware

Payback is the title of a book I`m reading now and then. It is not a story so it is more informative …

Among other issues of the 21th century it deals with the question: “Why are we forced in the age of  constant information to do what we do not want to do, and how do we regain control of our thinking?”

Fewer and fewer people are able to distinguish what is important and what is not important. But the computer determines our life in a more dramatic way: For every time the computer apparently feeds us selflessly with information we feed it with truth. Truth is a part of us, maybe we can regard it as a pice of us. A giant net is full of information from us. None of this information is ever lost, everything is processed and used to control our thoughts through the latest software.The society is slowly begins to understand how important psychological and political answers to these existential changes are. The way out of the calculable life is not the denial of technology but a new thinking in us as human beings.



What makes Art Art?

Galleries transfere an object into art and the artwork transferes the container into a gallery.

Based on how a gallery is constructed and how the piece of art is arranged it becomes art automatically, not only the building itself, but in the way the work is displayed and the appropriate behavior, nominates the piece of art into art, it is also nominated by the visitor. Art is a widespread term and the most important aspect about art is that it is in the spectators point of view whether he or she considers it to be called art or not. Certainly the philosophy of  “White Cube” is supporting this aspect. In that very moment in which the object is placed in a gallery and the way how it is placed leads to a fast recognition. Or how Georges Bataille would say “that it should be taken into account that the rooms and art objects form only the container, the content of which is formed by the visitors. It is this content that distinguishes a museum from a private collection. A museum is like the lungs of a city” The following is a summary by Brian O´Doherty:

“The ideal gallery subtracts from the artwork all cues that interfere with the fact that it is “art”. The work is isolated from everything that would detract from its own evaluation of itself. This gives the space a presence possessed by other spaces where conventions are preserved through the repetition of a closed system of values. Some of the sanctity of the church, the formality of the courtroom, the mystique of the experimental laboratory joins with chic design to produce a unique chamber of esthetics. So powerful are the perceptual fields of force within this chamber that, once outside it, art can laps into secular status. Conversely, things become art in a space where powerful ideas about art focus on them”.

There is a intersting dependence between the gallery and the object which is recognized as artwork in and through the gallery, and the artwork that transferes the container into a gallery – both need the visitor to justify their excistence and to get recognized!


More to “Design Responsibility”

Quote from Elisabeth:

“It just brings to light what a lot of us already think ; that we have a much greater and important role to play in the society. It just says ” Come on you guys ! Let’s face our responsibilities”.
It is exactly the same thing as she’s saying : design, graphic design, visual communication… isabout problem solving and it rarely gets to look at the real problems. It is, not entirely, but highly “misguided” and it needs to be balanced, to change. This is REALITY !”

I believe that we as designers are not only there to make things “nice” I hate if I hear a friend/client…saying “just make it look nice” first of all I get disturbed by the word “just” because in some cases it devalues our work. I know there are certain things that have to be designed quick and nice and their purpose is not so important. But lets talk about things that are important. We can play an important role in the field of Problem Solving issues. Where does our responsibility start?

I think it is always the right time to stand up for certain ideals it naive, one should always try to get in the claws of a big retailer and become small slave of the industry. I know it is al about the money but I also believe if you have a strong focus and you know what you want then get together with right people and do it. It is the more uncomfortable road to take but do we want to choose the easy way out? I have been to a great talk recently, it was from the design studio Mind Design”. These guys are really doing great stuff and they are very small and they will stay very small and they don`t earn a lot of money but they are true to themselves. They said, that they don`t understand why people (Ba students or even MA students) come to them and want to do an internship. Some of the applicants where so good/talented that they could start their own business. The best thing for them to get experience would be to do an internship at a Printer! And that we should have more cuts and get started instead of hesitating and doing one internship after another and end up in a position where we never wanted to be.

But now I drifted away from the the problem solving issue but what I wrote or trying to say is that out start is the beginning of taking responsibility in Design! Here is the movie about the toxic products we use and we design (package)

Take a look at this webpage it really wakes you up!